The Company You Keep: Vetting the “Vibe”

Does a venue align with your brand? An agency is obligated to protect your “moral rights.” If you are a vegan activist, your agent shouldn’t be booking you at a rodeo or a steakhouse chain’s private event without your express consent.

They act as a filter, ensuring that the stages you stand on reinforce—rather than ruin—your public image.

The Bottom Line: Not all money is good money. Your agent is the gatekeeper of your reputation.

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